From the category archives:

Marketing

Behind The Scenes Of The Greg In Hollywood Launch

by on March 1, 2009

in Friends,Internet,Marketing,Newspapers

My good friend Greg Hernandez, a veteran Hollywood reporter, was laid off from his job at the Daily News last Monday. In the week since, it’s a been an all-hands-on-deck rush to get him established on his new blog, now up at Greg In Hollywood. Below, a look at how it all came together, with [...]

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Long Tail? What’s The Long Tail?

by on December 6, 2005

in Marketing

I’m at our Search Engine Strategies conference in Chicago this week. During one of my sessions, I got another reminder of how the trend or meme that “everyone knows” might not actually be that widespread. In this instance, it was about “the long tail,” the phrase popularized by Wired editor Chris Anderson to describe among [...]

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